Understanding Relationship Selling

Understanding Relationship Selling combines self-study with realistic workplace activities to develop skills in understanding the value of building relationships with your customers to facilitate repeat business and achieve referrals. It compares traditional selling techniques with more modern sales processes based on the development of trust, rapport and empathy. This Learning Short-take^® will guide you in evaluating your own approach to selling, and help you develop new and innovative strategies to foster key relationships, understand customer needs, and provide appropriate sales solutions.